ST. PETERSBURG, Fla. November 30, 2010; – Rece Davis, Lou Holtz and Mark May, one of the most entertaining and popular trios in sports broadcasting, will call the 2010 Beef 'O' Brady's Bowl St. Petersburg at Tropicana Field Tuesday, Dec. 21, at 8 p.m. ET on ESPN. Owned and operated by ESPN Regional Television, Inc. (ERT), a subsidiary of ESPN, the Beef 'O' Brady's Bowl St. Petersburg will feature teams from the BIG EAST Conference and Conference USA. "Having Coach Holtz, Rece Davis and Mark May is yet another sign of how popular the Beef 'O' Brady's Bowl St. Petersburg has become," said Executive Director Brett Dulaney. "We're going to have a tremendous matchup between the BIG EAST and Conference USA with an elite announcing crew. This is why college football has such pageantry." Tickets for the Beef 'O' Brady's Bowl St. Petersburg are on sale through Ticketmaster at www.ticketmaster.com or by phone (1-800-745-3000) for just $47.75. Enjoy the pregame pageantry in the Beef 'O' Brady's Bowl Bud Light Lounge, the only on-field hospitality village in all of professional or college football. For just $175, fans can sit right behind the team bench and hear all of the hard- hitting action. It will be the only Beef 'O' Brady's location where you can literally be in the huddle and still enjoy all that food and beverage any fan would want. For tickets in the Bud Light Lounge, fans can contact Carlos Padilla at 727-290-9865 for information. In last season's Beef 'O' Brady's Bowl St. Petersburg, the Rutgers, of the BIG EAST, defeated UCF, of Conference USA, 45-24 in front of a crowd of 28,000. In the inaugural game in 2008, USF, representing the BIG EAST, defeated C-USA representative Memphis 41-14 at Tropicana Field. Media Contacts: John Gerdes at 813-909-3152 or [email protected] Rachel Margolis at 860-766-2798 or [email protected].